Domain names are valuable assets and Kensington Swan has extensive experience in their protection and recovery. A protection strategy is essential for your brand and we advise on the most suitable approach for your business.
Recovering misappropriated domains
Well known brands are frequently targeted by local and international cybersquatters who register domain names that include or emulate the brand. Our lawyers have successfully and cost-effectively recovered misappropriated domain names, using strategies ranging from negotiation to court proceedings.
Defensive domain registration
Defensive registration of domain names, including multiple variants of core brands, can be an effective strategy against misappropriation. Our advice will balance the cost and complexity of managing a large defensive portfolio against the impact of potential court proceedings.
We have successfully recovered domain names through the formal complaint process for several clients, including Harvey Norman and Beretta.
We have assisted a media industry client to successfully and cost-effectively retrieve three domain names including both .nz and .com addresses, using court proceedings.
Our lawyers have acted for a number of clients in successfully retrieving domain names from cybersquatters through negotiation. In these cases a negotiation process was more cost-effective than formal action.
Related legal services
Brand development and protection
Enforcement of IP rights